"Humans think about our health in a prospective way. Why don't we think about honeybees in the same way?" We depend on bees to pollinate our crops yet the cost of these fruits and vegetables continues to rise as bees rapidly and mysteriously disappear. Noah Wilson-Rich, founder of Boston's Best Bees Company, teaches us how urban beekeeping just might save a city and a species in this TEDPrize City 2.0 talk. In the spirit of ideas worth spreading, TEDx is a program of local, self-organized events that bring people together to share a TED-like experience. At a TEDx event, TEDTalks video and live speakers combine to spark deep discussion and connection in a small group. These local, self-organized events are branded TEDx, where x = independently organized TED event. The TED Conference provides general guidance for the TEDx program, but individual TEDx events are self-organized.* (*Subject to certain rules and regulations)